Football in Brazil Sponsored by Bookmakers : Of the 20 teams in Series A, 19 are sponsored by bookmakers. In Brazilian football, bookmakers are here to stay. Fortaleza wore Novibet branding on their shirt for the first time in a Libertadores game against Cerro Porteo, becoming the 19th Serie A team to do so. According to research carried out by the website MktEsportivo, Cuiabá is the only elite team that does not have a partnership with bookmakers. But this has already happened. Until recently, LuckBet sponsored the Mato Grosso team.
Football in Brazil Sponsored by Bookmakers: Jogo Ligado
Os seguintes clubes possuem parceria com casas de apostas, seja por meio de patrocínio máster ou co-patrocínio: América-MG (EstrelaBet); Atlético-MG e Fluminense (Betano); Bahia e Goiás (Esportes da Sorte); Botafogo (Parimatch); Cruzeiro (Betfair); Fortaleza (Novibet); Santos e Vasco (Pixbet); São Paulo (Sportsbet)
Bookmakers are among the biggest sponsors of Brazilian football.
The main club competition in Brazilian football begins in the next few days. The Brazilian Series A Championship begins on Saturday, April 15, with a notable fact: 19 of the 20 participating teams are sponsored by bookmakers.
Cuiabá is the only current exception, as it already has partnerships with companies in the sector. The club signed a contract with Luck.bet in 2022, but the relationship was not renewed for this year.
Dourado também manifestou interesse em negociar com o mercado de apostas e ainda abordou marcas interessadas em duas áreas específicas da camisa: a região frontal inferior e as mangas. O clube assinou novos contratos, mas com empresas de outros setores.
Bookmakers should continue investing in football, says research
Uma pesquisa recente realizada pela Pluri Consultoria e publicada no site Metrópoles revelou as empresas que mais apoiam os times de futebol brasileiros, com pelo menos dois pontos dignos de nota:
-Unimed is the most sponsored company.
-Bookmakers are increasing their investments.
Unimed has added three more teams to its portfolio of sponsored teams since last month, increasing its lead in the total number of partner teams to twelve.
o setor de apostas esportivas, notou-se que as marcas estão investindo fortemente no patrocínio de times de futebol no país, alavancando a popularidade do esporte no Brasil e o engajamento massivo com o público que esses acordos podem acarretar.
According to research by Pluri Consultoria, this trend is expected to continue and drive the growth of the national sports betting sector.
O número de grupos patrocinadores por segmento pouco mudou. A indústria alimentar continua a liderar, com os mesmos 15 players do estudo anterior.
“Temos o prazer de ser o clube escolhido pela Parimatch, uma gigante global de apostas, para expandir seus negócios no Brasil e na América do Sul”, disse o proprietário do Botafogo, John Textor.
“Nossos novos parceiros da Parimatch saberão em breve o que é ser escolhido.”
Anton Rublievskyi, CEO of Parimatch International, stated that the company had found the right option for them.
Anteriormente, Blaze fez um contrato com o Botafogo que durou até o final do ano.